Author: Jeffrey T. Mason


Let’s address the elephant in the room. was EXTREMELY outdated! I built the website in 1999 and, with very few exceptions, it has looked pretty much the same for all of those 16 years. That elephant was probably still using Netscape Navigator ūüėČ

A change was way overdue for a variety of reasons.

  1. It was designed on Microsoft Front Page 2000, a program that is now obsolete.
  2. Once platforms like Facebook and Twitter became popular, I pretty much gave this website the cold shoulder and cheated with those social media hussies! It needed some love.
  3. Change – for whatever reason – is GOOD.

So, that change is finally here. Take a look at the brand new!


Have You Heard Jeffro Radio?

While I’m sure at some point you’ve heard me on the radio (why else would you have Googled me?), you may not have heard my side project. Let’s change that!


It’s called – shockingly – Jeffro Radio. Even more shockingly, the one thing NOT on Jeffro Radio…is Jeffro! However, it is 100% created and programmed by me.

Jeffro Radio plays “Hits of the 80s, 90s, 2K + Today.”¬†This isn’t the same old list of 250¬†over-researched songs like you hear on terrestrial or even satellite radio. These¬†are ALL the hits. Some you’ll remember, others you’ve forgotten…but you’ll be¬†able to sing along with every one!

Jeffro Radio also features an hourly Beatles Breakthrough and Snuggle Track.¬†Complementing the package are jingles from JAM Creative Productions and¬†TM Studios along with classic 1980s style audio processing. It’s truly an¬†exciting listening experience!

Jeffro Radio is commercial-free, subscription-free and available online at and through our custom app in the smartphone store of your choice (Google Play, iTunes or Blackberry World). We’re also on TuneIn if you’d prefer.

Give Jeffro Radio a shot! I know you’ll soon be an addict.

Two words: THANK YOU!

Thank you for listening…a lot. Since moving from evenings to middays in 2014, ratings at 104.3 K-Hits have skyrocketed! The midday show is consistently top 3 in Chicago. On more than one occasion, it’s actually been ranked #1!

There have been a number of accomplishments through my radio career for which I am extremely proud. Becoming a program director at age 18 and launching brand new CHR Mix 99.3 in Harrisburg, PA was my first big one. Building, imaging, signing on and programming The 80s Channel 103.1 WXXY here in Chicago back in 1999 was another. Bringing 94.5 KOOL-FM back to #1 in Phoenix was way up there as well. Though, none of those compare to being on top in Chicago.

I can’t accurately describe my excitement, pride…and, most importantly, GRATITUDE. I’ve been madly in love with this city, its radio scene, and all of its listeners since my very first day here in 1998. Chicago is different than any other radio market in America. It’s more “special.” So, again, THANK YOU!!!

Also, a HUGE thanks to Chicago media reporter and critic Robert Feder for his extremely kind articles on both my promotion and ratings. Believe me, Mr. Feder hasn’t always painted a pretty picture of my work. Need I remind you of this?


That being said, he tells it like it is! So, I know I’m doing well when he gives a flattering review.

Onward and upward! Let’s have some fun on the radio…Sunday through Friday 10am-2pm. I’d LOVE to hear from you! 312-729-1043.